Mumbai: (IANS) Bollywood actress and a fashion icon for many youngsters Shraddha Kapoor says that everyone should have an Indian outfit in their wardrobe as wearing Indian cloths is one of the ways to celebrate our tradition and culture.
The actress who introduced the "Spellbound Sale" of her clothing brand IMARA here at Viviana Mall Thane said, "I think an Indian outfit is a must have for my wardrobe, so as for all you guys."
Sharing some fashion tips she also said, "As I believe in wearing comfortable cloths I would suggest the same. And I must mention that do not follow any trend blindly, wear only what you are comfortable wearing, because if you cannot carry your outfit with confidence, you will not look nice."
Shraddha's fashion brand IMARA, which is a modern adaption of ethnic wear bring the "Spellbound Sale" on a special Autumn/winter collection at an affordable price of Rs 499 and Rs 999 only.
Anjana Reddy and Salil Nair, Customer Care Associate and CEO of Shoppers Stop also graced the evening.
Talking about the label concept, the actress said, "Three years ago Anjana Reddy (the CEO of the company) came to me with the idea of making young Indian women fashionable by creating some contemporary cloths. It is very interesting for me because our cloths are modern take on traditional wear."
She also added, "At times even though we young independent girls desire to have a fashion wear, we cannot afford them due to expenses. That is one of the reason, we are keeping the price of our cloths pocket friendly. Therefore, I would suggest all my fans to go and shop as much as you can! If you connect with my fashion style, grab it now!"
As her fans gave her an overwhelming response by cheering her up on stage, Shraddha sung one of her favorite song "Galliyan" from one of her films " Ek Villain" and left the stage with a promise to come back with her co-actor Aditya Roy Kapoor for her upcoming film "Ok Jaanu".